Creating incredible clothes for all women comes as second nature to us here at Lovall, and we’ve done it again with our latest collection launch. Introducing, Second Nature. The range is inspired by the great outdoors, to give you cosy fits you can feel and look amazing in as you get out on your autumnal adventures.
Discover more about the collection in this blog, where we’ll tell you all about the inspiration behind Second Nature as well as all the pieces included in it. Take a read for a glimpse behind the curtain and to learn a little more about our biggest new launch EVER.
Behind the Concept of Second Nature
All our collections are designed and brought to life based on 3 things: Practical purposes, trending fashion, and comforting fits. Combining everything women need to look and feel their best whilst wearing their everyday clothes. And the same is true of our latest collection, Second Nature. Its timing isn’t coincidental either, we’ve launched this range just as we enter Autumn, as it makes for the perfect outfit builders as a part of your Autumn/Winter capsule.
There’s more to Second Nature, however, with the designs taking inspiration from one main concept… Adventure. This collection is all about the outdoors, with the perfect styling pieces to keep you cosy warm, and on-trend whilst enjoying nature itself.
We wanted to create this collection because, whilst we have so much that lends itself to cosy loungewear, we wanted to bring that same comfort and cosiness to your outdoor outfits. If we know one thing, it’s how to keep you warm, so we may as well do it for the looks you’ll be heading out into the cold wearing.
Second Nature Breakdown
Okay, let’s break this down for you. Second Nature is our biggest new collection in a long time, which means there’s a lot to go through. We’re talking new sweatshirts, new quarter-zips, new joggers, new jackets, and more. All designed to pair perfectly with our existing ranges, too.
The spotlight pieces of the collection are our two designs of Second Nature Sweatshirts. One features a mountain graphic, while the other has a circular text design. Both are made from our bestselling ALL SZN fabrics, which are sustainably sourced, including recycled fibre and organic content. In colourways Pine, Black Coffee, Ecru, and Wine.
These are not the only sweatshirts of the collection, however. This product drop also features more cosy, on-trend looks that you can throw on to elevate any look. Including the delicate Script Sweatshirt, which offers a more elegant look to your loungewear. Again, this is an extension of ALL SZN, as well as being a part of Second Nature, meaning those environmental benefits are incorporated into its design. Along with this, we have the Heavyweight Varsity Sweatshirts. This gives that off-campus aesthetic, with comfort that envelops you in warmth. In two designs, they are simple looks that offer style and cosiness for your everyday outfits.
Already popular, our Wide Leg Joggers were created to match our ALL SZN collection, but since we’ve extended our Sweatshirt range, we decided some new Wide Leg Joggers wouldn’t go amiss either. Which is why we’ve introduced the new colours to match the Second Nature Sweatshirts, so you can get the complete look. So, enjoy the richness of Wine or the depth of Pine for your sweater set.
For even more cosiness, we’ve also introduced the new Heavyweight Quarter-Zips. Designed to totally surround you in comfort, with a unique style that brings that something extra to your casual looks. In Burgundy, Ecru, Vintage Navy, and Mocha, it’s featured in all the most popular colours of the season, making this one of our bestsellers for trending style.
For that final layer of warmth, there is nothing quite like our Borg range. Which jackets and quarter-zips to choose from, our Borgs give that soft, teddy-bear aesthetic whilst keeping you unbelievably warm by insulating your heat. Perfect for your walks out in the cold winter weather, it’s that ideal piece to throw on over any outfit that maintains the style whilst giving you the cosiness you need.
Last but not least, we’ve upped the game on accessories for this collection. With the cosiest, huge Woven Scarf, you can complete the look with total warmth by wrapping yourself up in this and adding the Knit Hat to the look.
